Primark (Penneys) is now Ireland’s most valuable brand, taking over from Allied Irish Banks and Guinness to take the top spot. The Irish fast-fashion chain has climbed two spots in the Brand Finance Ireland 2020 rankings to claim the title of Ireland’s most valuable brand for the first time, after recording a 9% rise in brand value to €2.4 billion

Primark’s International Headquarters spanning Mary Street to Parnell Street combines a beautiful heritage building with a modern office. Allied collaborated with MoreySmith (architect), Bennett Construction (Main Contractor) and Bruce Shaw Partnership (Quantity Surveyors) on Primarks International Headquarters to supply and install Atrium Glazing overlooking the internal courtyard. Allied also installed our Komfort partitioning system for meeting rooms and office spaces helping to create a seamless light and airy feel throughout the building.

Primark (Penneys) is now Ireland’s most valuable brand, taking over from Allied Irish Banks and Guinness to take the top spot. The Irish fast-fashion chain has climbed two spots in the Brand Finance Ireland 2020 rankings to claim the title of Ireland’s most valuable brand for the first time, after recording a 9% rise in brand value to €2.4 billion

Primark’s International Headquarters spanning Mary Street to Parnell Street combines a beautiful heritage building with a modern office. Allied collaborated with MoreySmith (architect), Bennett Construction (Main Contractor) and Bruce Shaw Partnership (Quantity Surveyors) on Primarks International Headquarters to supply and install Atrium Glazing overlooking the internal courtyard. Allied also installed our Komfort partitioning system for meeting rooms and office spaces helping to create a seamless light and airy feel throughout the building.